Sonos Holiday Campaign

The festive period is a key moment in Sonos’ calendar. For our client, it’s a time of the year that really is all about music but also spending quality moments with loved ones - whether you’re listening to music, watching a Christmas movie, opening presents, chilling by the fire or just dancing it out to your favourite festive tune, music brings to life the holiday period.

As part of their Feel More campaign, Sonos wanted to collaborate with influencer’s to create engaging content that showed their real-life festive moments and how Sonos product and sound could heighten their experience.

The aim: to raise awareness of the Feel More campaign and Sonos products / services

We partnered with a number of influencers, across 3 different briefs that focused on either a product, service or gifting and featured this within a festive holiday experience. The focus for this campaign were the visuals and creating engaging and fun video content that had their audience feeling apart of their holiday celebrations through the power of Sonos’ sound.

results

  • 16

    influencers

  • 2.26 million

    grid reach

  • 474,000

    video plays

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